ActiveCampaign Review – Is ActiveCampaign Right For Your Business?
ActiveCampaign is a list-building platform that you have probably already come across. We’ll be discussing its features, integrations and competition in this review. We’ll also discuss the pros and cons of each. After reading our ActiveCampaign review, you’ll be able to make a more informed decision about whether it’s right for your business. If you’re in the market for an email marketing solution, ActiveCampaign is a great choice.
Features
ActiveCampaign’s lead scoring tool makes it easy for you to track the success of your campaigns, and measure their impact. You can assign points to leads based on their activity and begin automations based on the scores. It will even notify your sales team of hot leads and help them follow up when necessary. You can also download the mobile app and review email reports from anywhere. With this feature, you can track your team’s performance and make adjustments to your strategy based on your current data.
Prices vary depending on how many contacts you want to manage. For a basic plan, ActiveCampaign is $9 a month. This plan includes unlimited email sending, marketing automation, chat, support, and email assistance. Premium plans cost $49 per month. You get additional features like CRM with sales automation, custom permissions, SMS marketing and site messaging. Upgrade to the professional plan if you need to send large numbers of emails.
Issues
In our ActiveCampaign review, we looked at the positives and negatives of this email marketing software. ActiveCampaign has everything you need in an email marketing tool. The advanced reporting capabilities of ActiveCampaign give you insight into everything, from page views to openings to eCommerce. However, ActiveCampaign’s builder is not as intuitive and functional as other email marketing tools. You’ll find that the dashboard is not as visually appealing as other services, and the ActiveCampaign editor does not have a revision history.
ActiveCampaign is a great tool, but the interface could use some improvements. ActiveCampaign does not offer multilingual tools for many of its features. For example, the ActiveCampaign website is available in English by default, but you can also translate it to another language. You can sync up to 850 apps across 21 categories, including MailChimp and Constant Contact. Although the platform has many features, it also has some drawbacks.
Integrations
If you want to integrate a CRM into your email marketing campaign, you need to consider ActiveCampaign. This email marketing platform integrates with WordPress, advanced email segmentation, and marketing automation plugins. Its easy to use dashboard is intuitive and does not feel overwhelming. This tool is easy to use, with a wide range of options that allow you to personalize your marketing actions. ActiveCampaign allows you to track the performance of your email campaigns and identify which campaigns work.
This marketing automation platform combines email and CRM. It also includes machine learning and email automation. ActiveCampaign integrates with over 850 third-party applications, making it easy to connect businesses’ marketing and sales processes using the right technology. Its integrations allow you to automate and streamline your workflow. ActiveCampaign supports both CRM and email marketing. ActiveCampaign also supports A/B Testing, which allows you to optimize subject lines, and improve the performance of your email campaigns.
Competitors
ActiveCampaign is a communication platform that combines automation and human touch. It helps companies manage customer relationships, automate behind-the-scenes processes, and segment subscribers based on geography, interests, purchasing history, and more. There are a variety of pricing plans available that can be customized to suit your needs. ActiveCampaign’s headquarters is in Chicago, but the company also has offices in Sydney and Dublin.
MailerLite is a cost-effective alternative to ActiveCampaign. It comes with 12,000 monthly emails, 1,000 subscribers and 1 user seat. You can also create unlimited pop-ups or embed sign-up forms. For merchants who want advanced features, you can upgrade to Drip’s Growing Business plan. It also includes reports and click maps. AWeber can also be integrated with many ecommerce platforms.
Pricing
When you’re looking for email marketing software, ActiveCampaign is a great option. The CRM tool offers an extensive list of features for managing a marketing campaign. It allows you to customize a customer’s sales pipeline, track activities, organize deals by deal value, and schedule tasks. With ActiveCampaign, you can make the transition from marketing to sales a seamless experience.
You can choose from different pricing plans for ActiveCampaign, depending on the size of your business and the number of contacts you want to send emails to. The Lite phase starts at $17 per month, while the Professional phase is $129 per month. You can choose from features such as email marketing, newsletters, marketing automation, and site messaging. If you need unlimited access to all of your campaigns, you can opt for the Enterprise plan, which includes access to all features.