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ActiveCampaign Review – Is ActiveCampaign Right For Your Business?
If you’re looking for a list building platform, you’ve probably come across ActiveCampaign. We’ll be discussing its features, integrations and competition in this review. We’ll also discuss the pros and cons of each. After reading our ActiveCampaign review, you’ll be able to make a more informed decision about whether it’s right for your business. ActiveCampaign is an excellent choice if you are looking for an email marketing system.

Features
Using ActiveCampaign’s lead scoring feature makes it easy to monitor the success of your campaigns and measure their impact. You can assign points to leads according to their activity and then start automations based upon the scores. It will even notify your sales team of hot leads and help them follow up when necessary. You can also download the app to your mobile device and view email reports from anywhere. With this feature, you can track your team’s performance and make adjustments to your strategy based on your current data.

Prices vary depending on how many contacts you want to manage. For a basic plan, ActiveCampaign is $9 a month. For this plan, you get unlimited email sending and marketing automation, chat, and email support. For a premium plan, you pay $49 per month and get additional features such as CRM with sales automation, custom user permissions, SMS marketing, and site messaging. Upgrade to the professional plan if you need to send large numbers of emails.

Issues
We reviewed ActiveCampaign to see what the pros and cons were. In general, ActiveCampaign offers almost everything you could possibly need in an email marketing tool. The advanced reporting capabilities of ActiveCampaign give you insight into everything, from page views to openings to eCommerce. ActiveCampaign’s builder may not be as intuitive or functional as other email marketing tools. The dashboard is less visually appealing than other services and the ActiveCampaign editor doesn’t have a revision history.

While ActiveCampaign has many positive features, the interface could use some work-arounds. Several of the tools in ActiveCampaign are not multilingual. The ActiveCampaign website, for example, is available in English by default. However, you can translate it into another language. You can also sync up to 850 apps from 21 categories, including MailChimp, Constant Contact, and iContact. The platform offers a wide range of features, but the downsides of using it are more apparent if you’re a non-English speaker.

Integrations
If you want to integrate a CRM into your email marketing campaign, you need to consider ActiveCampaign. ActiveCampaign integrates with WordPress and advanced email segmentation. It also supports marketing automation plugins. Its easy to use dashboard is intuitive and does not feel overwhelming. You can quickly start using this tool, as there are a variety of options that make it easy to customize your marketing actions. ActiveCampaign allows you to track the performance of your email campaigns and identify which campaigns work.

This marketing automation platform combines email marketing with CRM and other services, including email automation and machine learning. ActiveCampaign integrates with over 850 third-party applications, making it easy to connect businesses’ marketing and sales processes using the right technology. Its integrations make it easy to automate processes and streamline workflow. Besides email marketing and CRM, ActiveCampaign also supports A/B testing, allowing you to optimize subject lines and email campaign performance.

Competitors
ActiveCampaign is a communication platform that combines automation and human touch. It helps companies manage customer relationships, automate behind-the-scenes processes, and segment subscribers based on geography, interests, purchasing history, and more. There are a variety of pricing plans available that can be customized to suit your needs. ActiveCampaign is headquartered in Chicago, but also has offices in Sydney, Ireland, and Dublin.

MailerLite is a cost-effective alternative to ActiveCampaign. Its plan includes 12,000 monthly emails, 1,000 subscribers, 1 user seat, up to 10 landing pages, and unlimited pop-ups and embedded sign-up forms. Drip’s Growing Business plan is available for merchants who need more advanced features. It also includes reports and click maps. AWeber also integrates with a wide range of ecommerce platforms.

Pricing
ActiveCampaign is an excellent choice for email marketing software. The CRM tool offers an extensive list of features for managing a marketing campaign. It allows you to customize a customer’s sales pipeline, track activities, organize deals by deal value, and schedule tasks. ActiveCampaign makes it easy to transition from marketing and sales.

ActiveCampaign offers several pricing options depending on your business size and how many contacts you wish to send emails to. The Lite phase costs $17 per month while the Professional phase costs $129 per month. You can choose from features such as email marketing, newsletters, marketing automation, and site messaging. The Enterprise plan includes unlimited access to all features and allows you to run all your campaigns.