ActiveCampaign Review – Is ActiveCampaign Right For Your Business?
If you’re looking for a list building platform, you’ve probably come across ActiveCampaign. In this review, we’ll discuss its features, integrations, and competitors. We’ll also discuss the pros and cons of each. You’ll be able make an informed decision about ActiveCampaign and whether it’s right to use for your business after reading our ActiveCampaign review. ActiveCampaign is an excellent choice if you are looking for an email marketing system.
ActiveCampaign’s lead scoring tool makes it easy for you to track the success of your campaigns, and measure their impact. You can assign points to leads based on their activity and begin automations based on the scores. It will notify your sales team about hot leads and help them to follow up when necessary. You can also download the mobile app and review email reports from anywhere. With this feature, you can track your team’s performance and make adjustments to your strategy based on your current data.
Prices vary depending on how many contacts you want to manage. ActiveCampaign’s basic plan costs $9 per month. For this plan, you get unlimited email sending and marketing automation, chat, and email support. For a premium plan, you pay $49 per month and get additional features such as CRM with sales automation, custom user permissions, SMS marketing, and site messaging. Upgrade to the professional plan if you need to send large numbers of emails.
We reviewed ActiveCampaign to see what the pros and cons were. In general, ActiveCampaign offers almost everything you could possibly need in an email marketing tool. Its advanced reporting capabilities give you insights into everything from page views to openings to ecommerce. However, ActiveCampaign’s builder is not as intuitive and functional as other email marketing tools. The dashboard is less visually appealing than other services and the ActiveCampaign editor doesn’t have a revision history.
While ActiveCampaign has many positive features, the interface could use some work-arounds. ActiveCampaign does not offer multilingual tools for many of its features. For example, the ActiveCampaign website is available in English by default, but you can also translate it to another language. You can sync up to 850 apps across 21 categories, including MailChimp and Constant Contact. Although the platform has many features, it also has some drawbacks.
If you want to integrate a CRM into your email marketing campaign, you need to consider ActiveCampaign. ActiveCampaign integrates with WordPress and advanced email segmentation. It also supports marketing automation plugins. The dashboard is easy to use and doesn’t feel overwhelming. You can quickly start using this tool, as there are a variety of options that make it easy to customize your marketing actions. ActiveCampaign allows you to track the performance of your email campaigns and identify which campaigns work.
This marketing automation platform combines email marketing with CRM and other services, including email automation and machine learning. ActiveCampaign integrates with over 850 third-party applications, making it easy to connect businesses’ marketing and sales processes using the right technology. Its integrations allow you to automate and streamline your workflow. ActiveCampaign supports both CRM and email marketing. ActiveCampaign also supports A/B Testing, which allows you to optimize subject lines, and improve the performance of your email campaigns.
Known for its blend of automation and human touch, ActiveCampaign enables businesses to communicate with customers across multiple channels. ActiveCampaign helps companies manage customer relationships and automate behind-the scenes processes. It can also segment subscribers based upon geography, interests, purchasing history, etc. The company boasts a range of pricing plans that vary based on the features desired. ActiveCampaign’s headquarters is in Chicago, but the company also has offices in Sydney and Dublin.
MailerLite is a cost-effective alternative to ActiveCampaign. Its plan includes 12,000 monthly emails, 1,000 subscribers, 1 user seat, up to 10 landing pages, and unlimited pop-ups and embedded sign-up forms. For merchants who want advanced features, you can upgrade to Drip’s Growing Business plan. It also includes reports and click maps. AWeber also integrates with a wide range of ecommerce platforms.
When you’re looking for email marketing software, ActiveCampaign is a great option. The CRM tool offers an extensive list of features for managing a marketing campaign. Its features include customizing a customer’s pipeline, allowing you to track activities, sort deals by deal value, and schedule tasks for team members. ActiveCampaign makes it easy to transition from marketing and sales.
ActiveCampaign offers several pricing options depending on your business size and how many contacts you wish to send emails to. The Lite phase starts at $17 per month, while the Professional phase is $129 per month. You can choose from features such as email marketing, newsletters, marketing automation, and site messaging. If you need unlimited access to all of your campaigns, you can opt for the Enterprise plan, which includes access to all features.